Taste of Addis 2017

Are you ready for another exciting weekend? #WaliaRadler brings you the Taste of Addis where there is good food, great music and more @ Ghion hotel on November 18 & 19 from 10am to 11pm. Good times with Walia...

Media Trip to Local Sourcing Project

Drumming Loud with Media Trip to Local Sourcing Project. Transforming the lives of farmers and their families. Reputation is not what you say, it is what you do! Growing with Ethiopia from Barley to Bar!

Hub of Africa Addis Fashion Week

In building up its premium image Heineken sponsored a run way show at A.A Exhibition center on October 6 & 7, 2017. African designers were gathered to celebrate & showcase African Fashion to the world and elevated world class identity of African &...

GUMMA Award

GUMMA Award Bedele Special promotes enjoying the journey to success is as important as the destination, thus, it was the exclusive sponsor of the GUMMA awards. This event has been recognized by industry professionals as the greatest cinema achievement in...

Walia Expedition

Walia Expedition to Seychelles The inspiration of the Walia Expedition comes from building on our tradition of exciting and surprising our consumers for the Ethiopian New Year. This tradition started in 2014 with the launch of our Walia brand through the...

Global Beer Responsibility Day

On the 18th September, 2015 we celebrated Global Beer Responsibility Day. The aim of this program is to raise awareness with our employee and external stakeholders the impact of alcohol abuse and to work together to make moderation the social norm. Global...

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