Hub of Africa Addis Fashion Week

In building up its premium image Heineken sponsored a run way show at A.A Exhibition center on October 6 & 7, 2017. African designers were gathered to celebrate & showcase African Fashion to the world and elevated world class identity of African &...

Walia Expedition

Walia Expedition to Seychelles The inspiration of the Walia Expedition comes from building on our tradition of exciting and surprising our consumers for the Ethiopian New Year. This tradition started in 2014 with the launch of our Walia brand through the...

Global Beer Responsibility Day

On the 18th September, 2015 we celebrated Global Beer Responsibility Day. The aim of this program is to raise awareness with our employee and external stakeholders the impact of alcohol abuse and to work together to make moderation the social norm. Global...

Internal Launching

WE DID IT! It not only takes a state of the art brewery to produce Heineken®, an outstanding international premium brand in the world, but also a strong team that is passionate about quality. Since the Kilinto brewery’s first establishment in 2014, high...

Sourcing sustainability

Sourcing sustainability We want to operate in a way that improves the quality of life for communities, help the environment and ensures a consistent supply of our raw materials. HEINEKEN signed a Public Private Partnership in Ethiopia in February 2013, to...

Heineken Breweries SC donates 5 million ETB to drought victims in Ethiopia

Heineken Breweries SC supports the drought victims with a donation of 5 million ETB. The recent drought that has affected millions of Ethiopians is extremely unfortunate and a crisis that we hope will end soon. Today in the presence of Dr. Mulatu Teshome, President of the Federal Democratic Republic of Ethiopia and Patron of the Ethiopian Red Cross Society, we donate 5 million ETB for the drought relief.

Sofi Malt Relaunch

Sofi Malt Relaunch In its continued commitment to excite its consumers, Heineken Breweries S.C. has relaunched Sofi Malt with a fresh new look and improved recipe enriched with nutrients like Vitamin C and Calcium. On 19th June we celebrated the relaunch...

GUMMA Award

GUMMA Award Bedele Special promotes enjoying the journey to success is as important as the destination, thus, it was the exclusive sponsor of the GUMMA awards. This event has been recognized by industry professionals as the greatest cinema achievement in...

CREATE Project

CREATE Project We want to operate in a way that improves the quality of life for communities, helps the environment and ensures a consistent supply of our raw materials. We are continuously working on our CREATE Project to improve the quality and volume of...

Golf Tournament

Golf Tournament Bedele Special sponsored Golf Tournament in association with Addis Ababa Golf Club in June, 2015.The debate over whether or not golf is a sport wages everywhere even on the golf course! Over 50 Golfers played in two groups after which there...

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