James Bond Movie Premier in Addis

Heineken Breweries S.C hosted the 1st exclusive premier of Spectre in Ethiopia,on November 6th 2015, at the Sheraton Addis to selected guests including retailers, consumers, stakeholders, customers, diplomatic community and some of Addis’ prominent citizens.

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The Walia New Year Bottle and Expedition

Walia Beer launches the Walia New Year Bottle and the Walia Expedition! This Walia expedition is the first of its kind in Ethiopia. Walia as the main sponsor of the EthiopianNational Football Teamis going to surprise and excite 200 Walia consumers by flying them to Seychelles to watch the upcoming African Cup of Nations qualifier game at Mahe Island on September 5th 2015.

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HEINEKEN inaugurates Ethiopia’s biggest brewery as part of EUR 310 mln investment in the country.

HEINEKEN has today officially inaugurated its new brewery at a greenfield site in Kilinto on the outskirts of Addis Ababa. In a ceremony attended by 300 guests including His Excellency the Prime Minister Hailemariam Desalegn, Mrs Charlene de Carvalho – Heineken and hosted by Jean-François van Boxmeer, Chairman of the Executive Board and CEO of HEINEKEN, the state of the art brewery was unveiled.

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